Blog Archives

PhD Project: Professional Ethics

British Grand Prix 2012 - Silverstone

Applications are invited from people with a background in psychology, philosophy, sociology or management who have an interest in ethics.

An opportunity exists to examine ethics and, in particular, in utilising the principles underpinning professional codes and thinking in the much more contested managerial domain. The supervisor, Dr Richard Kwiatkowski, has a long standing interest in Ethics, having chaired the British Psychological Society’s and the School of Management’s Ethics Committees. He is currently leading an innovative redesign of the University Ethics system. He has contributed to a number of professional codes and sets of guidelines and presented papers at a variety of conferences in this area.

A minimum of a 2.1 (or equivalent) standard at first degree is preferred.
Please see Admission Requirements for English language requirements.

Scholarships may be available if applications are made before the end of April 2015.

In the first instance please contact Richard Kwiatkowski on richard.kwiatkowski@cranfield.ac.uk or by phone on 01234 751122 x3223.

Thurs 19th March: Cranfield School of Management Doctoral Open Day

To lobby or not to lobby? New research club launches.

Picture courtesy of Alexander Kharlamov

Picture courtesy of Alexander Kharlamov

To lobby, or not to lobby? That is not the question. Determining the needs of UK business is a complex area, with changes to legislation coming thick and fast – some having the potential to impact on existing business models and sectors: energy, defence, pharmaceuticals, telecommunications, fast moving consumer goods, UK manufacturing – to name just some of the areas high on the political agenda.To what extent should organisations flex, adapt and reinvent themselves to adjust to today’s dynamic and rapidly changing political landscape? To what extent should they fight to both resist and affect those changes to improve the likelihood of growth in their business? Both play an important role in the strategy process.

Lobbying is often portrayed as a guilty secret, best kept in the shadows – but if we are to enable the best possible political environment for UK business to prosper, this important activity needs to be developed to inform policy with evidence ‘from the shop floor’. Responsible, ethical and transparent government affairs strategies are key to this process. So the question is: How to lobby?

Cranfield School of Management and The Open University Business School – both highly ranked, triple-accredited business schools – are currently inviting expressions of interest in membership to a new Government Affairs Research Club.

The club and its corporate members seek to develop strategic foresight and practical strategic problem solving techniques which will enable the development of the voice used to communicate more persuasively with oversight bodies and government in general.

An inaugural symposium will take place on the 20th November at the Institute of Directors, 116 Pall Mall, London for CEOs, Directors and Vice Presidents of Corporate Affairs, Government and Industry Affairs. Participating in this event will enable you to be a part of this important conversation and experience how you could enhance your firm’s government affairs strategies. The discussion will inform a White Paper that will be published in January 2015.

To be a part of this important conversation and to develop your government affairs strategy with this unique new club, visit the web page at www.cranfield.ac.uk/som/garc

Are you encouraging your customers to consider the future? 12 Feb Sustainability Marketing 2.0

A research-led event invitation from Hugh Wilson, Professor of Strategic Marketing and Director of the Cranfield Customer Management Forum; Dr Emma Macdonald, Senior Lecturer in Marketing and Research Director of the Cranfield Customer Management Forum; and David Grayson, Professor of Corporate Responsibility, Director of the Doughty Centre for Corporate Responsibility at Cranfield School of Management.

SustainabilityMarketing460x460PLEASE NOTE, THIS EVENT HAS NOW PAST, HOWEVER YOU CAN ACCESS 4 SHORT VIDEOS FROM THE DAY HERE:
Daniel Vennard – Mars
Jon Alexander – New Citizenship project
Mark Earls – Author of ‘Herd’ and ‘I’ll Have What She’s Having’
Chris Coulter – GlobeScan

ON 12 FEBRUARY 2014, JOIN IN THE CONVERSATION FOR A UNIQUE BLEND OF ACADEMIC RESEARCH AND PRACTITIONER BEST PRACTICE

HOSTED BY
Professor David Grayson OBE, Doughty Centre
Professor Hugh Wilson, Cranfield Customer Management Forum

All organisations now have pressing goals for environmental and social sustainability. But we need the help of our customers – to buy sustainable products, to use them well, to engage with us. Yet the socially engaged consumer remains tantalisingly out of reach. How can we nudge customers to change their behaviour? The Cranfield Customer Management Forum and The Doughty Centre for Corporate Responsibility are joining forces to host this one day conference at the Cranfield Management Development Centre, Bedfordshire, UK.

Why attend?
Hear the latest research from global experts and academic leaders as well as rich case studies from some of the world’s most successful brands.

  • Learn from industry-leading practitioners of behaviour change
  • Explore the wider applications of these techniques for employee and customer engagement
  • Build your network

Questions that will be addressed include:

  • How can marketing best use its considerable resources to change customer behaviour?
  • Do appeals to altruism work? If not, what does?
  • What can the social sciences teach us as marketers and change agents?
  • What is emerging best practice in customer engagement?

BOOK ONLINE NOW and find out the latest on this increasingly pressing topic for management.

SESSIONS INCLUDE:

  • MEET THE ASPIRATIONALS
    Chris Coulter, President, Globescan
  • PERFORMANCE THROUGH SUSTAINABILITY
    Daniel Vennard, Global Sustainability Director for Brands, Mars
  • SUSTAINABILITY AND SOCIAL INFLUENCE
    Mark Earls, Author of ‘Herd’ & ‘I’ll Have What She’s Having’ and Consultant
  • REDRAFTING THE CONTRACT BETWEEN CONSUMER AND BRAND
    Jon Alexander, Director, The New Citizen Project
  • BRANDS AND SOCIAL GOOD:
    HOW SELFISH INTEREST MAY BE USEFUL AFTER ALL
    Colin Strong, Managing Director, GfK NOP
    Dr Guy Champniss, Associate Professor, Henley Business School
  • SUSTAINABILITY AND CO-DESIGN
    Steven Johnson, Founder, Considered Creative & Trustee, D&AD
  • CO-CREATING SUSTAINABILITY
    Miguel Pestana, Vice President, Global External Affairs, Unilever

DOWNLOAD THE FULL AGENDA HERE

General Price: £390 + VAT
Alumni/CCMF member: £290 + VAT
Academic: £145 + VAT

For more information, contact Sue Gregory
on CCMF@CRANFIELD.AC.UK
or call +44 (0)1234 751122

Access and share the event flyer via SlideShare here: